On March 12, 2026, Head of Community Growth Amber Barton and Experiential Marketing Manager Nao from Orange took the stage at "Manga, Culture and Technology," an event hosted by the GSPP Japan Club※ at the University of California, Berkeley (UC Berkeley).※The GSPP Japan Club is a student organization at the UC Berkeley Goldman School of Public Policy dedicated to exploring Japanese culture, history, and politics.■ Presentation: The History of Manga and TechnologyUnder the theme of the "History of Manga and Technology," our presentation traced the evolution of manga alongside technological advancements - from traditional woodblock prints to mass printing during industrialization, and finally to modern digital production and publishing.We also highlighted how digital technology is paving the way for Japanese content to seamlessly reach a global audience.■ Discussion with StudentsFollowing the presentation, we held a lively discussion with students, primarily from the Master of Public Policy program, alongside students from various faculties interested in Japanese business and culture.<Discussion Highlights>・Shifting Perception of Manga in the U.S.Students who visited the "Art of Manga" exhibition at the de Young Museum in San Francisco expressed surprise at the abundance of manga targeted at adults.The stereotype that "manga is strictly for kids" remains deeply rooted in the U.S., highlighting the on-the-ground reality that the mere existence of diverse genres is still a fresh discovery.・Labor Environments and Rights Structures for Creators in Japan vs. the U.S.A question regarding whether labor unions for manga artists exist in Japan sparked a comparative discussion between the two countries.The structural differences - such as Japanese manga artists primarily working as freelancers who retain their copyrights, compared to the U.S. where corporate-led production systems are common and individual creators often do not hold rights - drew significant interest from the public policy students.■ Viewing Tour of the Manga Collection at the East Asian Library After the event, a viewing tour was held at the C. V. Starr East Asian Library, one of North America's largest East Asian research hubs located at the university. The tour included an introduction to the library's collection and a visit to the "Manga in Translation" collection shelves, which consist of manga donated by our company.The library also houses rare historical books and early comics that can be considered the roots of manga, providing students with a valuable opportunity to engage with these collections firsthand.※Related Article: Donating 2,000 Volumes of English-Translated Japanese Manga to the C. V. Starr East Asian Library at UC BerkeleyEngaging in dialogue about the sustainable future of the manga industry with the next generation of leaders, who will shape global cultural policies and technology regulations, was a vital step toward building an environment where Japanese manga can reach fans worldwide.Moving forward, Orange remains committed to fostering these conversations with future leaders, leveraging technology to support creators, and contributing to the development of a healthy ecosystem that connects Japanese content with the world.